01
Trust in the first five seconds
Reviews, real photos of real work, and a clear service area above the fold. The visitor decides in seconds if you look like the safe choice.
Reviews and proof at the top
Areas we coverExample layout
( the website first )
You were working.
Your website was booking.
We build websites that turn visitors into customers, then take the admin off your desk.
A 15 minute call. We reply within one working day.
Fictional local business
Good work.
Easy to book.
See our work. Find your service. Get a reply.
Recent work Local service
Request a call back( why most sites do not work )
Most sites sit there.
Ours get to work.
They all look the same
Most local business websites read the same, so nobody trusts one more than another. The visitor leaves and rings whoever picks up first.
After: Real proof near the top and one clear way to enquire.
Enquiries sit unanswered
A form fills in at 7pm and sits until morning. A missed call never gets a reply. By then the job has gone elsewhere.
After: Every enquiry gets an instant reply and is logged for you.
Nobody asks for the review
The job goes well and nobody hears about it. The next visitor sees an empty profile and picks a rival with more proof.
After: A review request goes out after each finished job.
None of that is your fault. Nobody built your site to convert.
( what a website that converts actually contains )
What good
looks like
This is an explainer, not a portfolio. Each one shows a fictional business so you can judge the standard for yourself.
02
One obvious way to enquire
One button on every screen, same words each time. No menus to study, no dead ends. The visitor always knows the next step.
Request a call back
Same button on mobile
Works with one thumb
Example layout
03
A form that asks the right questions
It asks for the job, the postcode, and the best time to reply. You stop chasing details by phone and arrive already briefed.
What is the job?
Where and when?
How should we reply?
Example layout
04
Built to be found and quoted
Clean pages, clear headings, real answers. Google can rank it, and ChatGPT, Gemini and Claude can find it and recommend it.
reliable local firm near me
Readable by people and machines
- One topic per page
- Plain answers to real questions
- Fast on a phone
Example layout
( once the website is paying for itself )
You do the work.
The system does the chasing.
Instant reply
Enquiries from your connected channels get an acknowledgement while you are working.
You do the work. The system does the chasing.
( how we price )
Website first.
Then the rest.
1
The website first.
A fixed price agreed before any work starts. No hourly rates. No surprises.
2
It has to pay for itself.
The website has paid for itself when the takings from work it brought in are more than its fixed price. You confirm the jobs, and you decide what happens next.
3
Then we build the rest.
Stage by stage, each one priced up front, each one only when the last one has earned it.
Ask for a price on the call. You will have it in writing within two working days.
( who it fits )
Built for owners 5 niches
with repeat customers.
Trades
Missed calls while on site turn into booked surveys and quotes.
Clinics
No-shows drop when booking and reminders run themselves.
Salons and barbers
Gaps fill when rebooking and reminders go out on time.
Gyms and studios
Trials turn into members when follow-up is instant.
Small B2B
Enquiries get a fast reply and a clear next step.
( what doing nothing costs )
Missed enquiries
have a price.
Optional: estimate what missed enquiries could be worth
The starting figures are an example, not a benchmark. Change them to match your business.
The maths: missed enquiries per week × win rate × job value × 52 ÷ 12 gives the monthly figure.
Potential missed revenue (Showing the example figures.)
£2,167
per month
£26,000 per year
An estimate from the figures above. It is not a measurement of your business and not a promise of what can be won back.
( questions we hear )
Straight
answers.
Start with the website.
Four short screens, under two minutes. We read every request and reply within one working day.